AirdrieLIFE Website
Sometimes the work we do is best described when talked about by others.
We launched AirdrieLIFE.com in the fall of 2008 and in the spring of 2009, our client sent us an excellent update:
"I just wanted to pass along a compliment we received at the MagNet Conference in Toronto last week. The presenter of a class called "training non digital staff" used our site as an example of excellent design and navigation tools. His name is Marty White. He also said we were leaps and bounds ahead of other small magazines in website development.
Thought you should know!"
AirdrieLife's website has an extensive CMS to support many marketing intiatives, stories and features that includes:
- Advertising Manager to control where ads are placed on the site (elevator ads, buttons, banners or video), their order relative to each other and their lifespans by setting start/stop dates for publication
- Teaser Column Manager to publish leads to sections and which section lead appears on which page. This enables the flagging of contests, new sections and other high demand content
- Main Content Manager allows leads and custom placement of stories on designated magazine sections
- Any story as well as an accompanying graphic can be set to appear on the Home page
- Home page slideshow for feature stories from each category of the magazine
- FTP uploads of advertising for the print magazine
- Web statistics reporting are part of the CMS
The client has total control over all aspects of the site.
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